Click tracking and destination control for email campaigns

Make every email CTA measurable with tracked links, routing, and conversion goals

Email teams use Kiges tracking links, smart redirects, CTA overlays, and campaign analytics to measure clicks by campaign, route subscribers to the right destination, and connect email traffic to conversion goals — without replacing your email service provider.

  • Replace long CTA URLs with branded short links that carry UTM and campaign context
  • Route subscribers by device, language, or market when one email serves multiple audiences
  • Connect email clicks to conversion goals and review performance outside the ESP report alone

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Gde kampanje za publiku :audience obično zapinju

ESP reports stop at the click

Email platforms show opens and clicks, but teams often need cleaner post-click routing and conversion context afterward.

Long destination URLs are brittle in email

UTM-heavy product URLs are hard to manage, easy to break, and weak for multi-destination experiments.

One email can serve many audience contexts

Subscribers may need different product pages, languages, or app destinations without separate full campaigns for every case.

Praktični alati za timove :audience

Tracked email CTAs

Create branded short links with UTM parameters, tags, collections, and expiration for each campaign CTA.

Smart post-click routing

Route by device, language, country, schedule, or A/B destination after the click leaves the inbox.

Conversion goals

Connect email traffic to signups, purchases, lead events, or custom goals in campaign analytics.

Landing-page prompts

Use CTA overlays for forms, polls, and announcements on the pages email traffic reaches when useful.

Funkcije koje ovo rešenje zaista koristi

Kratki linkovi

Branded short links and UTM-ready CTAs for every email campaign.

Analitika kampanja

Post-click analytics, conversion goals, and exportable campaign views.

CTA Overlays

Forms and prompts on landing pages that email traffic reaches.

Bio stranice

Useful when an email needs a multi-offer hub instead of one product URL.

Developer API

Automate link creation for high-volume or templated email programs.

Jasan put od podešavanja do rezultata

  1. 1. Create the CTA links

    Generate branded short links for each important button, offer, or segment in the email.

  2. 2. Add campaign context

    Apply UTM tags, collections, and any routing rules before the send goes out.

  3. 3. Send from your ESP

    Place the Kiges links in the email content. Keep using your existing email platform for delivery.

  4. 4. Review post-click results

    Measure clicks, destinations, devices, geography, and conversion goals, then improve the next send.

Jasni odgovori

Is Kiges an email marketing platform or ESP?

No. Kiges does not send email campaigns, manage subscriber lists, or replace tools like Mailchimp, Klaviyo, or similar ESPs. It tracks and routes the destinations used inside those emails.

Why use short links in email if my ESP already tracks clicks?

ESP click reports are useful, but branded short links help with cleaner URLs, destination control, multi-destination routing, shared campaign analytics, and conversion goals beyond the inbox report.

Can one email CTA send mobile and desktop users to different places?

Yes. Smart redirects can route by device, language, country, or other rules after the subscriber clicks.

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